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<channel>
	<title>portfolio</title>
	<link>https://andraspapp.work</link>
	<description>portfolio</description>
	<pubDate>Tue, 09 Sep 2025 16:35:18 +0000</pubDate>
	<generator>https://andraspapp.work</generator>
	<language>en</language>
	
		
	<item>
		<title>Untitled page</title>
				
		<link>https://andraspapp.work/Untitled-page</link>

		<pubDate>Sat, 14 Oct 2023 08:53:14 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

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		<description>
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8cf01b4f5e46fe76d98648acb8f3d86ba96e484f7423c4c769ded8ce9493fc7c/Cytiva_cover.jpg" data-mid="237991991" border="0"  src="https://freight.cargo.site/w/1000/i/8cf01b4f5e46fe76d98648acb8f3d86ba96e484f7423c4c769ded8ce9493fc7c/Cytiva_cover.jpg" /&#62;︎︎︎The Unwanted / Cytiva
	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d01a15cbba56e148f7708de8c8b25298983177a722886c36ab8802bd53d41fc8/NN_cover.jpg" data-mid="237991990" border="0"  src="https://freight.cargo.site/w/1000/i/d01a15cbba56e148f7708de8c8b25298983177a722886c36ab8802bd53d41fc8/NN_cover.jpg" /&#62;︎︎︎Nothing Straightforward / Novo Nordisk&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cfb116448ab52fdb8c1c158f3e42672bbd73f74cecf9a282bf255a3747e41014/comma_thumbnail.jpg" data-mid="216959389" border="0"  src="https://freight.cargo.site/w/1000/i/cfb116448ab52fdb8c1c158f3e42672bbd73f74cecf9a282bf255a3747e41014/comma_thumbnail.jpg" /&#62;︎︎︎Commas for Acceptance /&#38;nbsp;Háttér

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c337fd8dc94ecfc493f306e32f6591dcd8fb9aeb709eb6dcf5b69aa77943541a/Selection.jpg" data-mid="207458440" border="0"  src="https://freight.cargo.site/w/1000/i/c337fd8dc94ecfc493f306e32f6591dcd8fb9aeb709eb6dcf5b69aa77943541a/Selection.jpg" /&#62;︎︎︎Selection from ‘23



	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f061c48268aea7e54440aea3f1c58c914a31d08efdaee062a920719f022ba4d7/YCL_cover.jpg" data-mid="194010701" border="0"  src="https://freight.cargo.site/w/1000/i/f061c48268aea7e54440aea3f1c58c914a31d08efdaee062a920719f022ba4d7/YCL_cover.jpg" /&#62;︎︎︎Young Cannes Lions‘23
	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d6f5958c5c60e1493e9bbd1e1fecac7461406431fe41119b4a0d9a45ea71a32a/PlantDialect.jpg" data-mid="194007300" border="0"  src="https://freight.cargo.site/w/1000/i/d6f5958c5c60e1493e9bbd1e1fecac7461406431fe41119b4a0d9a45ea71a32a/PlantDialect.jpg" /&#62;︎︎︎Plant Dialect&#38;nbsp;/ Verdé
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/047833756487955184dae5d9cf4518003010f464f215a294a3f083508573373e/WizzAir_BeMore.jpg" data-mid="194007297" border="0"  src="https://freight.cargo.site/w/1000/i/047833756487955184dae5d9cf4518003010f464f215a294a3f083508573373e/WizzAir_BeMore.jpg" /&#62;
︎︎︎Be more / WizzAir
	

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/df1a5069d8583cadcd6657ac1772a2704ad73b8d3005eed14787442ef6771cd4/Neogranormon.jpg" data-mid="194007296" border="0"  src="https://freight.cargo.site/w/1000/i/df1a5069d8583cadcd6657ac1772a2704ad73b8d3005eed14787442ef6771cd4/Neogranormon.jpg" /&#62;
︎︎︎Living in my skin / Neogranormon

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f8e74809b9bf6628a8afb1aae0cab28c1a4698f5d04c732f8e2f49fb4ed5bf3a/DogsAreTimeless_3.jpg" data-mid="216959387" border="0"  src="https://freight.cargo.site/w/1000/i/f8e74809b9bf6628a8afb1aae0cab28c1a4698f5d04c732f8e2f49fb4ed5bf3a/DogsAreTimeless_3.jpg" /&#62;

	︎︎︎Dogs are timeless / Take Me Home

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a55f28963a45900b932f1ac9c1b59cf85f640403ba503708a2f5e1b4a49f335d/LaCucinaDellaNonna.jpg" data-mid="194007958" border="0"  src="https://freight.cargo.site/w/1000/i/a55f28963a45900b932f1ac9c1b59cf85f640403ba503708a2f5e1b4a49f335d/LaCucinaDellaNonna.jpg" /&#62;
︎︎︎La Cucina Della Nonna / WizzAir ITA

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/637a1192cfebdad1f140351e3eca9a4bcfcf9586f05a97cb1d625dcaa01466b3/Erste.jpg" data-mid="207443360" border="0"  src="https://freight.cargo.site/w/1000/i/637a1192cfebdad1f140351e3eca9a4bcfcf9586f05a97cb1d625dcaa01466b3/Erste.jpg" /&#62;
︎︎︎Young Adults Campaign&#38;nbsp;/ Erste

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a5f3fd91e5efe1b9beb8f00f36d845914f5cf5e7085923f3946642385b58784f/EUROBEST22.jpg" data-mid="207443363" border="0"  src="https://freight.cargo.site/w/1000/i/a5f3fd91e5efe1b9beb8f00f36d845914f5cf5e7085923f3946642385b58784f/EUROBEST22.jpg" /&#62;
︎︎︎Eurobest‘22 Concept / R. McDonald Houses
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5a58cbacff0ee488d078aef64fb21694f7a4786ac49196a60460aa985fb4057c/Enterogermina.jpg" data-mid="207443361" border="0"  src="https://freight.cargo.site/w/1000/i/5a58cbacff0ee488d078aef64fb21694f7a4786ac49196a60460aa985fb4057c/Enterogermina.jpg" /&#62;
︎︎︎Bedtime stories / Enterogermina 
	

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4e4d83c1c7295f0116fc5447faa2d495c3d87b61c8a3db971c7df3bad4c7f964/Rhino.jpg" data-mid="207443362" border="0"  src="https://freight.cargo.site/w/1000/i/4e4d83c1c7295f0116fc5447faa2d495c3d87b61c8a3db971c7df3bad4c7f964/Rhino.jpg" /&#62;
︎︎︎Cleaned out / Rhinospray  
	


	



	


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	<item>
		<title>Cytiva_Filtration</title>
				
		<link>https://andraspapp.work/Cytiva_Filtration</link>

		<pubDate>Tue, 09 Sep 2025 16:35:18 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

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		<description>
	Cytiva - The Unwanted




	
	︎︎︎ABOUT&#38;nbsp;
	





















Biopharma filtration is essential to keeping products pure and safe, from the earliest lab tests to large-scale production. Without it, chaos and contamination can quickly take over. To highlight this, Cytiva — a global biotechnology leader — needed a fresh way to showcase the value of its filtration products.


Leaning into Cytiva’s distinctive brand voice of whimsy and storytelling, we created The Unwanted campaign. By reimagining contaminants as outlaws in a Wild West showdown, the film dramatizes the threats of poor filtration while positioning Cytiva’s solutions as the clear heroes. It’s a creative approach that not only communicates the science but also leaves a lasting impression in a traditionally “serious” industry.
This B2B campaign has launched globally in 2025 September.







	

	︎︎︎CREDTIS
	Client - CytivaAgency - NoA HealthCreative Director - Christopher Peacock
Production - Holy Ravioli
</description>
		
	</item>
		
		
	<item>
		<title>NN_WOD25</title>
				
		<link>https://andraspapp.work/NN_WOD25</link>

		<pubDate>Tue, 09 Sep 2025 16:28:23 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://andraspapp.work/NN_WOD25</guid>

		<description>
	Novo Nordisk - Nothing Straightforward




	
	︎︎︎ABOUT&#38;nbsp;
	










At first glance, obesity can seem straightforward — but the truth is much more complicated. For World Obesity Day 2025, Novo Nordisk set out to tell that bigger story with a film that opens up new ways of looking at the issue. By breaking away from tunnel vision, the campaign encourages us all to think differently about obesity and the many challenges tied to it.

The campaign was launched on social media in key global markets including Japan, Canada, France, Brazil.







	

	︎︎︎CREDTIS
	Client - Novo NordiskAgency - NoA HealthCreative Director - Christopher Peacock
Production - Holy Ravioli
</description>
		
	</item>
		
		
	<item>
		<title>Commas for Acceptance</title>
				
		<link>https://andraspapp.work/Commas-for-Acceptance</link>

		<pubDate>Tue, 26 Mar 2024 15:38:45 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://andraspapp.work/Commas-for-Acceptance</guid>

		<description>
	Commas for Acceptance

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cc691714a38483bf30f5905118014dc613e38e480e8dc4961da6dc34c31c6155/comma_thumbnail.jpg" data-mid="209301700" border="0"  src="https://freight.cargo.site/w/1000/i/cc691714a38483bf30f5905118014dc613e38e480e8dc4961da6dc34c31c6155/comma_thumbnail.jpg" /&#62;

	



︎︎︎BACKGROUND



	It's shocking how LGBTQ+ people are being attacked by the government in Hungary. They create laws, regulations, and smear campaigns constantly, making each day harder for the community to live in a country of hate.





︎︎︎CASE STUDY


	But sometimes they step into some 💩, which gave us the perfect opportunity to react and draw awareness to the worrying situation.
 



	PRINTComing alive in a print ad, in association with Háttér Society (Hungary’s largest LGBTQ+ NGO) we proudly reacted to the comma error in the anti-gay regulation.

	&#60;img width="3345" height="4989" width_o="3345" height_o="4989" data-src="https://freight.cargo.site/t/original/i/291d5a89c6ed97d7e01f4fb377d72ec865be75bd0bffa2f0f0d95a3bcc6a3dd5/Hatter_vesszo_EN.jpg" data-mid="209831740" border="0"  src="https://freight.cargo.site/w/1000/i/291d5a89c6ed97d7e01f4fb377d72ec865be75bd0bffa2f0f0d95a3bcc6a3dd5/Hatter_vesszo_EN.jpg" /&#62;


	
	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/68b6ad1f603b6cd001c1dbc7b9b135ee6cc4ac0b304ceb039324edaf7297f717/comma.gif" data-mid="207646963" border="0"  src="https://freight.cargo.site/w/1000/i/68b6ad1f603b6cd001c1dbc7b9b135ee6cc4ac0b304ceb039324edaf7297f717/comma.gif" /&#62;



︎︎︎CEDITS

	Client - Háttér Társaság (Háttér Society)Agency - Dentsu Creative&#38;nbsp;2023Creative Director - Rita Kovács-Alberti

	︎︎︎RECOGNITIONS
	︎Hungarian Creative AwardsAranyPenge - 1xSilverHipnózis - 1xGolden, 1xBronze


	

	 </description>
		
	</item>
		
		
	<item>
		<title>Selection 23</title>
				
		<link>https://andraspapp.work/Selection-23</link>

		<pubDate>Sun, 24 Mar 2024 11:07:41 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://andraspapp.work/Selection-23</guid>

		<description>
	SELECTION ‘23





	
	1
	S__T HAPPENS
	A social media campaign to support the product launch of Power Patch in the UK. Watch the videos here

	&#60;img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/7892678da1e90685521e0c3e746d3de6102b076eac0bfe526ee4c199984cd7af/PowerParch_S__THAPPENS_board.jpg" data-mid="207442185" border="0"  src="https://freight.cargo.site/w/1000/i/7892678da1e90685521e0c3e746d3de6102b076eac0bfe526ee4c199984cd7af/PowerParch_S__THAPPENS_board.jpg" /&#62;









	2
	THE WORTH MORE COLLECTION




	A concept made for KÉSZ construction company, with a high focus on their CSR activities. This is the Worth More Collection, recycling construction waste for a good cause.
&#38;nbsp; &#38;nbsp;

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/badd2241d92f73391cd35d654f3244b5475dcff9c49c4c7396767d9a7a914da7/KESZ_Segitokesz_board.jpg" data-mid="207442394" border="0"  src="https://freight.cargo.site/w/1000/i/badd2241d92f73391cd35d654f3244b5475dcff9c49c4c7396767d9a7a914da7/KESZ_Segitokesz_board.jpg" /&#62;




	3
	SUPERPOWER MERCH
	In-house merch project for dentsu Hungary. The fluffiest hoodies with our 4 superpowers.
&#38;nbsp; &#38;nbsp;

	&#60;img width="2048" height="1149" width_o="2048" height_o="1149" data-src="https://freight.cargo.site/t/original/i/84c7ea20c1347a813be10cd60c1637373c065524a93e52ccdbca96710307d846/2048x1149_koi.jpg" data-mid="207442865" border="0"  src="https://freight.cargo.site/w/1000/i/84c7ea20c1347a813be10cd60c1637373c065524a93e52ccdbca96710307d846/2048x1149_koi.jpg" /&#62;

Kohaku Koi - Swims upstream together

&#60;img width="2048" height="1149" width_o="2048" height_o="1149" data-src="https://freight.cargo.site/t/original/i/d7519e19c5e0e21c90ec6d81ef66a973e966e37b7d5296db7b11323fcacc7679/2048x1149_fox.jpg" data-mid="207442921" border="0"  src="https://freight.cargo.site/w/1000/i/d7519e19c5e0e21c90ec6d81ef66a973e966e37b7d5296db7b11323fcacc7679/2048x1149_fox.jpg" /&#62;
Kitsune Fox - Sees into the future
&#60;img width="2048" height="1149" width_o="2048" height_o="1149" data-src="https://freight.cargo.site/t/original/i/26e23f495fb95926aac56f56629657f03d006430401bd188fb97628c2cdaad4f/2048x1149_dragon.jpg" data-mid="207442924" border="0"  src="https://freight.cargo.site/w/1000/i/26e23f495fb95926aac56f56629657f03d006430401bd188fb97628c2cdaad4f/2048x1149_dragon.jpg" /&#62;
Ryujin Dragon - Controls the ocean and the tide
&#60;img width="2048" height="1149" width_o="2048" height_o="1149" data-src="https://freight.cargo.site/t/original/i/5702b1e92782ff255c0eb91d8f708b8f5295c3842295f5062fec48c50fb9122e/2048x1149_crane.jpg" data-mid="207442925" border="0"  src="https://freight.cargo.site/w/1000/i/5702b1e92782ff255c0eb91d8f708b8f5295c3842295f5062fec48c50fb9122e/2048x1149_crane.jpg" /&#62;
Orizuru Crane - Carries the soul to paradise
</description>
		
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	<item>
		<title>Young Cannes Lions 23</title>
				
		<link>https://andraspapp.work/Young-Cannes-Lions-23</link>

		<pubDate>Sat, 14 Oct 2023 08:53:13 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://andraspapp.work/Young-Cannes-Lions-23</guid>

		<description>
	Young Cannes Lions ‘23

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8d9655004956440a246e190844c4c1edf6b9d693390a19c5203829f6fe408ca7/YCL_cover.jpg" data-mid="195698384" border="0"  src="https://freight.cargo.site/w/1000/i/8d9655004956440a246e190844c4c1edf6b9d693390a19c5203829f6fe408ca7/YCL_cover.jpg" /&#62;


	
	STEP 1Budapest
	The preselection for the Young Lions is widely known in Hungary. In 2023 60+ young talent competed for the opportunity to show up in Cannes.&#38;nbsp;
All 7 categories were up and running, and I didn’t take any chances: I competed in film with Timi and print with Balázs. 2 briefs in 48 hours resulted in winning both.


	



︎︎︎FILM CATEGORY


TikTok for PhilipsCopywriter: Tímea Maróti
	📬 BRIEF

Create content for Philips 8000 Aqua Plus that has viral potential and explains a new technology called 360° suction.






︎︎︎PRINT CATEGORYOOH for McDonaldsCopywriter: Balázs Baritz

	📬 BRIEF
Create an OOH employer branding campaign in order to restore the bad reputation of working at Meki.

&#60;img width="1728" height="1080" width_o="1728" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8ece4ffaaabd4701ba54ab10188ece12cc67bc3db1ccae9c963c08cfee147673/Meki_MatchingTaste_summary.jpg" data-mid="206690758" border="0"  src="https://freight.cargo.site/w/1000/i/8ece4ffaaabd4701ba54ab10188ece12cc67bc3db1ccae9c963c08cfee147673/Meki_MatchingTaste_summary.jpg" /&#62;
&#60;img width="2480" height="3508" width_o="2480" height_o="3508" data-src="https://freight.cargo.site/t/original/i/39b8766c9c591a11965c6e10940444b6f6ea7ae233d17f348c731da58d16c577/Meki_MatchingTaste_KV.jpg" data-mid="206690759" border="0"  src="https://freight.cargo.site/w/1000/i/39b8766c9c591a11965c6e10940444b6f6ea7ae233d17f348c731da58d16c577/Meki_MatchingTaste_KV.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9cfa98d209e84b3b2cdcfbd43a578b1c22b66cfbab62b6772e9ed3b4bc56008d/Meki_MatchingTaste_howitworks.jpg" data-mid="206690757" border="0"  src="https://freight.cargo.site/w/1000/i/9cfa98d209e84b3b2cdcfbd43a578b1c22b66cfbab62b6772e9ed3b4bc56008d/Meki_MatchingTaste_howitworks.jpg" /&#62;
 

	





STEP 2Cannes
	Since I don’t have a twin, I had to choose only one category to compete at Young Cannes Lions, which was print.

︎︎︎PRINT CATEGORYImage for EcoTreeCopywriter: Balázs Baritz


	📬 BRIEF
Create an image ad that conveys the idea of the brand: Buy a tree online, we plant it and create biodiverse forests around the world. When your tree is ready for use for whatever reason, we give back your money. It’s not a financial product, but the feeling of owning the value of the growing tree.

&#60;img width="1766" height="1252" width_o="1766" height_o="1252" data-src="https://freight.cargo.site/t/original/i/a11434693c0f116848ae317777fa0e56325f2d58c3d201b0d9ddd6e04730c6a4/Cannes23_buriedtobeborn.jpg" data-mid="195697229" border="0"  src="https://freight.cargo.site/w/1000/i/a11434693c0f116848ae317777fa0e56325f2d58c3d201b0d9ddd6e04730c6a4/Cannes23_buriedtobeborn.jpg" /&#62;
	
	😬️ INISGHT

Climate anxiety is creating dark feelings about the future.

	💡 IDEA
Turn your climate anxiety into a thoughtful act. Instead of burying the future, rather take part in the birth of co-owned, biodiverse forests.



	
	




	Thank you for your support and talent Balázs&#38;amp;Timi


	&#60;img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/69a1af732ee94ab4e36e5cdaf5497d491b5da649cec76a750c2831a39aedf5c4/YCL_Timi_Balazs.jpg" data-mid="195699482" border="0"  src="https://freight.cargo.site/w/1000/i/69a1af732ee94ab4e36e5cdaf5497d491b5da649cec76a750c2831a39aedf5c4/YCL_Timi_Balazs.jpg" /&#62;
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	<item>
		<title>Plant Dialect</title>
				
		<link>https://andraspapp.work/Plant-Dialect</link>

		<pubDate>Sun, 24 Mar 2024 11:55:09 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://andraspapp.work/Plant-Dialect</guid>

		<description>
	Plant Dialect by Verdé


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4cd8472b6e417174993ad577e0d7fa6684ea182d90bc6768367ca1f5156463cb/PlantDialect.jpg" data-mid="207443412" border="0"  src="https://freight.cargo.site/w/1000/i/4cd8472b6e417174993ad577e0d7fa6684ea182d90bc6768367ca1f5156463cb/PlantDialect.jpg" /&#62;


	
	︎︎︎ABOUT&#38;nbsp;
	Have you ever talked to your plants? Don’t worry, we get you. How about talking to them in a way they’d actually understand? Studies show that certain sound frequency ranges stimulate photosynthesis and growth in plants. Our translator transforms your words into the right frequencies, so that your compliments will actually make them flourish in their pots. How cool is that?

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/dcc5482c46b671f72866ae3ea3808e107aad87bbc78c37f54eebb606683fc8f7/PlantDialect_HowItWorks.jpg" data-mid="207443532" border="0"  src="https://freight.cargo.site/w/1000/i/dcc5482c46b671f72866ae3ea3808e107aad87bbc78c37f54eebb606683fc8f7/PlantDialect_HowItWorks.jpg" /&#62;
 



	
&#60;img width="1920" height="3218" width_o="1920" height_o="3218" data-src="https://freight.cargo.site/t/original/i/5c3265b644c676cfe597269e10ad497eef44e95815e937cd4e2fb178d44016a1/PlantDialect_Landing.jpg" data-mid="207443615" border="0"  src="https://freight.cargo.site/w/1000/i/5c3265b644c676cfe597269e10ad497eef44e95815e937cd4e2fb178d44016a1/PlantDialect_Landing.jpg" /&#62;


	
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0a6bdf15fe58139a77baa3676391abaf4e3536c0d16f6d797ef7bb8b644c21ec/PlantDialect_Message.jpg" data-mid="207443618" border="0"  src="https://freight.cargo.site/w/1000/i/0a6bdf15fe58139a77baa3676391abaf4e3536c0d16f6d797ef7bb8b644c21ec/PlantDialect_Message.jpg" /&#62;



	Try it yourself



	Credtis
	Client - Verdé
Agency - Artificial Group&#38;nbsp;2021
Creative Director - Vera LangerSenior Copywriter - Zsófi ErdeiSound Designer - Csaba Kürti (Gelka)
Developer - Csaba Horner

	Recognitions
	︎Hungarian Creative Awards
AranyPenge - 1xSilver, 1xBronze
Hipnózis&#38;nbsp;- 1xSilver, 1xBronze
BestNET - 1xSilver
︎Shortlists on
Cresta
Epica
Golden Drum
Webby

</description>
		
	</item>
		
		
	<item>
		<title>WizzAir_BeMore</title>
				
		<link>https://andraspapp.work/WizzAir_BeMore</link>

		<pubDate>Wed, 13 Mar 2024 14:13:08 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://andraspapp.work/WizzAir_BeMore</guid>

		<description>
	WizzAir Be More visual identity




	
	︎︎︎ABOUT&#38;nbsp;
	Whether you're flying from Abu Dhabi to London or exploring other cool destinations, WizzAir is your go-to for cheap flights! With tons of promos and activities happening all the time, social media and digital platforms have become more important in the life of the brand. We created a new digital comms identity based on the original Wizz Air brandbook, so our materials can BE MORE appealing and coherent.

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5e3b4261faac277d10fac1d72601b395087545aae7ff633b14ed226404b48925/WizzAir_1_gradient.jpg" data-mid="206692090" border="0"  src="https://freight.cargo.site/w/1000/i/5e3b4261faac277d10fac1d72601b395087545aae7ff633b14ed226404b48925/WizzAir_1_gradient.jpg" /&#62;
renewed gradient for display first creation


	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6ea2a99766afd2eec08ec75fd5d9b6137b8b715105af202dfc11d55b9983617f/WizzAir_2_shapes.jpg" data-mid="206692091" border="0"  src="https://freight.cargo.site/w/1000/i/6ea2a99766afd2eec08ec75fd5d9b6137b8b715105af202dfc11d55b9983617f/WizzAir_2_shapes.jpg" /&#62;increasing the freedom of creation with shapes

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d9e2a243395fac7e5407777d34826abfb4ec7c269cf4425605c0d212c7b96432/WizzAir_3_bemore.jpg" data-mid="206692092" border="0"  src="https://freight.cargo.site/w/1000/i/d9e2a243395fac7e5407777d34826abfb4ec7c269cf4425605c0d212c7b96432/WizzAir_3_bemore.jpg" /&#62;

emphasizing our brand purpose in every asset

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7373c916b5aecbbefc3e2fd8620c8f638818273235f2b98ccdd38c67445f47b8/WizzAir_4_comm_materials.jpg" data-mid="206692093" border="0"  src="https://freight.cargo.site/w/1000/i/7373c916b5aecbbefc3e2fd8620c8f638818273235f2b98ccdd38c67445f47b8/WizzAir_4_comm_materials.jpg" /&#62;versatile usage from destiantion maps to daily social posts


	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1568ea4e032f03a76260608b51adcc128f828d692adb22fb116d919364f76637/WizzAir_5_LondonStreetHub.jpg" data-mid="206692094" border="0"  src="https://freight.cargo.site/w/1000/i/1568ea4e032f03a76260608b51adcc128f828d692adb22fb116d919364f76637/WizzAir_5_LondonStreetHub.jpg" /&#62;ready to use templates for&#38;nbsp;campaigns

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/619eff0c3cf427ad3644fd65e569605709024f987115651f4d04fad8e074bbf0/WizzAir_6_promo_materials.jpg" data-mid="206692095" border="0"  src="https://freight.cargo.site/w/1000/i/619eff0c3cf427ad3644fd65e569605709024f987115651f4d04fad8e074bbf0/WizzAir_6_promo_materials.jpg" /&#62;daily promotion materials in many combinations


	&#60;img width="1920" height="3291" width_o="1920" height_o="3291" data-src="https://freight.cargo.site/t/original/i/4ccf0bc14f489bd42419efdf53c68af4662964d3596613d1c6331f23ee11ffec/WizzAir_7_all_materials.png" data-mid="206692097" border="0"  src="https://freight.cargo.site/w/1000/i/4ccf0bc14f489bd42419efdf53c68af4662964d3596613d1c6331f23ee11ffec/WizzAir_7_all_materials.png" /&#62;

	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a9d67663c83c4dcc82745c5e0f7203b5becbb4e4ed968043f1780e57b5584be1/WizzAir_8_quide.jpg" data-mid="206692096" border="0"  src="https://freight.cargo.site/w/1000/i/a9d67663c83c4dcc82745c5e0f7203b5becbb4e4ed968043f1780e57b5584be1/WizzAir_8_quide.jpg" /&#62;all put together in an asset developement guide


	

	Credtis
	Client - Wizz AirAgency - Mito Creative&#38;nbsp;2021Creative Director - Balázs Pőcze
</description>
		
	</item>
		
		
	<item>
		<title>Neogranormon</title>
				
		<link>https://andraspapp.work/Neogranormon</link>

		<pubDate>Sun, 24 Mar 2024 13:27:34 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://andraspapp.work/Neogranormon</guid>

		<description>
	Neogranormon - Living in my skin




	
	︎︎︎ABOUT&#38;nbsp;
	Your skin is alive: it feels, can tell if it hurts and it heals repeatedly for a lifetime.

	

	
	“How am I doing in my skin? I feel it, understand it, and handle it with Neogranormon, that's creating a healing layer. It regenerates the healthy condition of your skin with 4 active components.”

	

	︎︎︎CREDTIS
	Client - NeogranormonAgency - VMLY&#38;amp;R&#38;nbsp;2021Associate Creative Director - Zsófi Erdei
Production - CYDfilm
Director - Bálint SzimlerDoP - Zagon Nagy

	︎︎︎RECOGNITIONS
	︎Hungarian Creative AwardsAranyPenge - 1xBronze, 1xBronzeHipnózis - 1xGolden, 1xBronzeFeatured in LBB High Five:Hungary&#38;nbsp;
</description>
		
	</item>
		
		
	<item>
		<title>Dog Are Timeles</title>
				
		<link>https://andraspapp.work/Dog-Are-Timeles</link>

		<pubDate>Sun, 24 Mar 2024 15:37:05 +0000</pubDate>

		<dc:creator>portfolio</dc:creator>

		<guid isPermaLink="true">https://andraspapp.work/Dog-Are-Timeles</guid>

		<description>
	Dogs are timeless

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/99b4a3506dd1f6d6050fb011660f005a4f941b3faad278a1f269b43ab4b2542c/DogsAreTimeless_2.jpg" data-mid="207463567" border="0"  src="https://freight.cargo.site/w/1000/i/99b4a3506dd1f6d6050fb011660f005a4f941b3faad278a1f269b43ab4b2542c/DogsAreTimeless_2.jpg" /&#62;


	︎︎︎BACKGROUND
	For centuries, dogs have been there for us through the good times and the bad.&#38;nbsp;After the pandemic adoption boom, pet shelters see increasing numbers of homeless dogs. 



	︎︎︎IDEA
	A campaign for Take Me Home dog rescue that highlights the four-legged friends of iconic Hungarian figures. 

We showcased all the scientists, artists, who drew inspiration from their dogs to create groundbreaking works, make significant discoveries, and lead their countries with love and care.

 

	︎︎︎MESSAGE
	Our campaign spanned over a century of history, fueled by countless hours of research, to convey a powerful message: adopting a dog is a timelessly good thing.

 

	“We don’t state, who owns a rescued dog is a legend, but Móricz had one.”
Zsigmond Móricz - Writer


	&#60;img width="2480" height="3507" width_o="2480" height_o="3507" data-src="https://freight.cargo.site/t/original/i/702d16837097458cf2a4cb15b75489c74bd85a5300c135c177b0ac56e1311c72/VHA_MORICZ.jpg" data-mid="207459109" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/702d16837097458cf2a4cb15b75489c74bd85a5300c135c177b0ac56e1311c72/VHA_MORICZ.jpg" /&#62;
	

	“We don’t state, who owns a rescued dog is a genius, but Szent-Györgyi had one.”Albert Szent-Györgyi - Inventor of vitamin C

	&#60;img width="2480" height="3507" width_o="2480" height_o="3507" data-src="https://freight.cargo.site/t/original/i/91a06a8016664d54fe8b156ad092fd5e6ceb16a1cc47c80a595166be35083296/VHA_SZENTGYORGYI.jpg" data-mid="207459106" border="0"  src="https://freight.cargo.site/w/1000/i/91a06a8016664d54fe8b156ad092fd5e6ceb16a1cc47c80a595166be35083296/VHA_SZENTGYORGYI.jpg" /&#62;
	

	“We don’t state, who owns a rescued dog is a muse, but Léda had nine.”Adél Brüll - Lover of Endre Ady poet

	&#60;img width="2480" height="3507" width_o="2480" height_o="3507" data-src="https://freight.cargo.site/t/original/i/2268077a0f71beef12c23f16ba2486ffd69ad8ab5d1ede7b01a2ae89e42526dc/VHA_LEDA.jpg" data-mid="207459107" border="0"  src="https://freight.cargo.site/w/1000/i/2268077a0f71beef12c23f16ba2486ffd69ad8ab5d1ede7b01a2ae89e42526dc/VHA_LEDA.jpg" /&#62;
	

	“We don’t state, who owns a rescued dog is an icon, but Rippl-Rónai had one.”József Rippl-Rónai - Painter
	&#60;img width="2480" height="3507" width_o="2480" height_o="3507" data-src="https://freight.cargo.site/t/original/i/7666a28abfd0af6a021d347fc894d2581fd6dc69890d2c1c11af7979de4f446f/VHA_RIPPLRONAI.jpg" data-mid="207459105" border="0"  src="https://freight.cargo.site/w/1000/i/7666a28abfd0af6a021d347fc894d2581fd6dc69890d2c1c11af7979de4f446f/VHA_RIPPLRONAI.jpg" /&#62;
	

	“We don’t state, who owns a rescued dog is talented, but Babits had one.”Mihály Babits - Writer and poet

	&#60;img width="2480" height="3507" width_o="2480" height_o="3507" data-src="https://freight.cargo.site/t/original/i/fffb9797d0f07a032b7dc9b5b1675e7384b99d7d3f59cfeb301d5197af84b43c/VHA_BABITS.jpg" data-mid="207459108" border="0"  src="https://freight.cargo.site/w/1000/i/fffb9797d0f07a032b7dc9b5b1675e7384b99d7d3f59cfeb301d5197af84b43c/VHA_BABITS.jpg" /&#62;
	

	︎︎︎CREDITS
	Client - Take Me Home dog rescueAgency - Dentsu 2023Creative Director - Rita Kovács-AlbertiCopywriter - Tímea Maróti


	︎︎︎RECOGNITIONS
		︎Hungarian Creative AwardsAranyPenge - 1xSilver, 1xBronzePrizma - 1xGolden, 2xSilver
Hipnoyis - 1xBronze
	

	
	&#60;img width="1500" height="1500" width_o="1500" height_o="1500" data-src="https://freight.cargo.site/t/original/i/32f624b40c189c19207a30f542daef8c68a5e005a8deb9b4bfb28a51f2fb91d8/Kutyaseta_fin.gif" data-mid="207467568" border="0" data-scale="28" src="https://freight.cargo.site/w/1000/i/32f624b40c189c19207a30f542daef8c68a5e005a8deb9b4bfb28a51f2fb91d8/Kutyaseta_fin.gif" /&#62;
	

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